This video is a commercial of one of Delta Airlines old ad campaigns. Their slogan was "we love to fly, and it shows". It says "a smile, a tone of voice, and the willingness to try, when you love to fly, it shows." This slogan shows that the advertisers really wanted to make customers think that Delta is committed to customer service and service with a smile. I also thought that this tied into the articles that had information and studies on flight attendants and their service interactions. I feel like a lot of transportation companies have slogans that have to do with their great service since there are so many competing for their customers.
No comments:
Post a Comment